Projects
The following projects are a combination of group and solo work that was completed throughout my program of study courses. Click the titles to view the entire project.
Events
Group Member
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Hosted one hour long question and answer panel event with 7 young professionals
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Planned and executed detailed professional event from start to finish
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Used email to communicate time, date, location, and other information with the professionals.
Research
Student
This research report looks into the opportunities TikTok has created for six different musicians during the COVID-19 pandemic. With the problem being that there are not many studies on the app TikTok, the goal of this report is to survey users and perform a content analysis on six different profiles of artists gaining fame from the app. By looking into the progression of these artists, as well as the users' reactions, we can then understand the opportunities TikTok has created for artists of all kinds, and get to know how to be successful in the music industry today, during a global pandemic. The report below includes the research proposal, secondary research, and the methodology of the study. The report was done individually.
Campaign Account and Public Relations Director
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Conducted primary and secondary research in order to develop campaign to increase membership for client: Ad 2 Tampa Bay
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Audience: students and young professionals, ages 18-32
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Other Members:
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Creative Director​
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Social Media Director
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Copywriting & Editing Director
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Solo Work
This is a study that analyzes the customer as well as the service at Buddy Brew Coffee, in order to discover the benefits of mystery shopping for brands and businesses.
Solo Work
This report goes into detail about the media insights and trends of two competing brands, Xbox and PlayStation, to better understand and analyze social media data based on the consumers online activity.
Multimedia
Solo Work
This project was done in the SPE208 - Interpersonal Communication course at The University of Tampa. Our task was to take a song and explain how it connects to a communication topic from class. For my song, I chose Beyonce's "Formation" and explained how it represents the individualist approach to handling conflict.
Solo Work
This project was done in the SPE208 - Interpersonal Communication course at The University of Tampa. Our task was to create a public service announcement on a topic of our interest. I chose to make a PSA to teachers about the student work load and learning type needs.
Direct -to-Audience Pieces
Solo Work
These works were created in the Digital Media and Design course at The University of Tampa. Some of the works included in the document are flyers and brochures, all made using Adobe InDesign.
Media Focused
Photo Journalism / Solo Work
The project was done as part of the Multimedia Journalism course at The University of Tampa. I chose to go to the Ybor Saturday Flee Market and share the voices of the unique vendors through photographs of their passions and crafts.
Social Media
Solo Work
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Created and ran an Instagram account targeting people ages 18+ looking for decor ideas on a budget.
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Followers: 234
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Posts: 30
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Time: 3 months
